Web Business Woman

When people find out that
I'm from California, they ask, "Where's your tan?"

I don't go to the beach, even though it's only a few miles away. If my pale
skin is exposed to the sun, it burns. My skin turns bright red instead of a
golden tan, hardly the look of a California girl.
 
I'm getting ready for summer by dusting off my patio furniture, taking out the
barbeque grill and doing my workouts to get my body in shape.
 
Since summer may be a slower time for some businesses, I wanted to give you my
top 5 summer tips.

1. Announce Holiday Themed Specials

   Independence is so precious to us as Americans that "Liberty" is
   written on all of our coins. Have a Fourth of July Special. Yeah, I know,
   we see Independence Day Sales all the time. It's because they work.

   You might want to go for the less-celebrated holidays to make your
   promotions stand out. Everyone knows about the 4th of July, but not
   everyone knows about Flag Day on June 14. For holiday calendars, go to www.holidays.net and www.chases.com. 

2. Do Birthday and Life Event
   Marketing

   Is your birthday coming up soon? Are your family members, friends or staff
   having a birthday? Then it's time to celebrate. The "It's my
   birthday, but you get the gifts" promotion always takes the cake
   (Sorry, I couldn't help myself).

   I recently saw a brilliant post card from a business owner who just had a
   baby. His special offer was in honor of his new son, who he was holding in
   the photo. Do you have a new baby, new pet, summer house guests, new
   marriages in the family, or kids who are graduating? Business is getting
   more personal, so announce these life-changing events to your customers
   and reap the rewards.

3. Hire Extra Help

   In summer, there are plenty of students and young people who want to learn
   business and would make great additions to your team. Tap into this great
   pool of talent.

4. Revolutionize Your Business Plan

   Chart the course of your business for the next half of the year. Analyze
   what has worked for you and what you need to change to pump up your
   business success.

5. Have a Party

   You can have a networking mixer or an educational seminar. Even though
   it's a business event, make it fun. Decorate the space, play games and
   give away prizes. Encourage people to network and learn more about your
   company.

Go with these proven strategies and add some fireworks to your
business.

Go to Source

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