10 Reasons You Shouldn’t Blog
10. Everyone already knows you. You’re a Diva of the highest order known the world over. A blog would just drag you down.
9. You’re too busy. You work round the clock. A blog would just complicate an already busy work week. Never mind that it could take the place of your newsletter or half of your marketing.
8. Blogs and bloggers are just crowding the Internet with useless chatter. You don’t have time for gossip. Or, sharing your newest product development…you latest greatest hire…your key points relevant to your industry…your insight into thought leadership…your views on the economy…or anything else.
7. None of your clients, customers, or associates blog. Really, they don’t. No one in your industry blogs. No one. Really…no one. (obviously you live on another planet – I bet I can find a blog in your industry)
6. Your website’s contact page say it all. I mean, what else is there? Contact me… that’s successful engagement.
5. You prefer chat rooms where you can be “anonymous”… in case you say something stupid. Cause, you would never say anything stupid in real life – just online. You’re too smart to speak out IRL.
4. You know your opinion isn’t worth anything. Nobody ever listens to you. (maybe that’s why you’re struggling to get clients?)
3. Blogs have nothing to teach you, so why would you start one? To teach other people? Hey, you’re a business professional, not a teacher, right?
2. Blogs are dangerous! People say mean things on blogs. People criticize brands on blogs. People speak their minds. If you start a blog, they might criticize you! (on your blog… or on theirs… which is better? where will you be able to engage better – on their blog or yours? Or mine?)
1. And the number one reason you shouldn’t be blogging today – you prefer to be reactive instead of pro-active. Fix it when it’s broken instead of before it gets broken.
Classic! If you see yourself here – lock the door, stay home, and be careful turning on the TV – it could corrupt you with all that reality TV.
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